A big shift is happening.
More and more, we’re seeing people fall into two groups:
Those who consume — endlessly scrolling, watching, buying.
Those who create — building businesses, audiences, and assets with the help of new tools.
Which side you land on will shape your future career, income, and options.
AI is driving this divide.
On one hand, it’s made platforms more addictive than ever. You only meant to check TikTok for five minutes — and there goes an hour. That’s no accident.
At the same time, AI tools now give creators huge leverage. They can:
Look at history: when tractors arrived, 97% of farm labour jobs disappeared — but entire new industries in engineering and global food logistics grew. When the printing press made book copying 1,000 times faster, scribes lost work — but publishing, journalism, and mass education were born. The same thing is happening now with AI. Old tasks are being automated — but those who learn to use these new tools will create new opportunities and industries that didn’t exist before.
If you choose to stay a passive consumer of AI-driven content, you may find yourself left behind:
The time to adapt is now — before the gap widens.
A modern creator:
In other words: they’re proactive, not reactive.
Most people will need to learn new skills in the coming years. Those who start sooner will be in a much stronger position.
It’s not about becoming an expert in AI — it’s about understanding how to work alongside it:
Our programs are designed to help you:
Build a real business, not just a personal brand
Use AI tools to save time and scale faster
Learn how to generate leads and sales in today’s market
Develop skills that will stay relevant for years to come
You’ll also get access to 50+ tools through our Tenacious AI platform — practical resources to help you build, market, and grow.
If you’d like to learn more, grab our free AI Startup Guide. It covers practical steps you can take today to:
👉 Download the guide here
Someone who uses new tools to build businesses, content, and systems — rather than simply consuming what others create.
Because the world of work is changing. Many traditional jobs and skills are being automated. The sooner you adapt, the more options you’ll have.
Join a program like Tenacious Accelerators, where you’ll get hands-on experience, tools, and guidance to build something meaningful.
You can choose to be someone who builds — or someone who is built for.
If you want to stay ahead, create new opportunities, and adapt to this fast-changing world, now is the time to act.
We’d love to help you do just that.
👉 Explore our Accelerator programs
👉 Download your free AI Startup Guide