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"The powerful thing about Online Businesses is…. you set up the structure once and step away from it.
The funnel will get people's contact information for you
The funnel will send them emails to get to watch the video
The video will do the actual selling for you
The order form will collect the money for you
The membership site will deliver the content they bought.
After you create the process, everything else if kind of hands-off"
I heard above statement from one of the greatest marketers and coaches I know, Russell Brunson, in his online challenge to entrepreneurs and business owners looking to get affiliate commission from
He is the co-founder of the funnel building software and platform Click funnels.
You can follow below affiliate link to his course and One Funnel Away challenge: https://www.onefunnelaway.com/?aff=c04e44b525ff691512b7f08d74c34d73419fdeba9bec8a54b6576d812c41188e
Let's delve deeper into this below:
The initial structure, it's all about automation and leveraging tools to do the heavy lifting for you. By setting up an effective email follow-up sequence, you can nurture leads, build trust, and increase the likelihood of conversion.
Personalization is key when it comes to email marketing. Use the contact information gathered by your funnel to address leads by their first names, reference their specific interests or concerns, and tailor your content accordingly. This level of personalization can significantly boost engagement and conversion rates.
In your video sales pitch, focus on providing value and addressing the pain points of your target audience. Be transparent and authentic, highlighting the unique features and benefits of your offering. Remember, people buy from those they know, like, and trust, so make sure to establish a strong connection with your audience through your video.
Once a lead becomes a customer, it's essential to maintain that connection and continue delivering value. This is where your membership site comes in. By offering exclusive, high-quality content tailored to your audience's needs, you can create a loyal customer base and generate recurring revenue. Keep your content fresh, relevant, and engaging, and your members will keep coming back for more.
Scaling your online business involves optimizing your processes, expanding your offerings, and reaching new audiences. Continuously analyze your data and metrics, and use these insights to refine your marketing strategies, improve your content, and enhance the overall customer experience. Keep an eye on industry trends and emerging technologies, and be prepared to adapt as needed.
As you scale, consider outsourcing tasks or hiring a team to help manage various aspects of your business. Delegating tasks allows you to focus on growth and innovation while ensuring that the day-to-day operations run smoothly. By building a strong team and leveraging the right tools, you can create a thriving, sustainable online business that allows you to enjoy the benefits of passive income and a flexible lifestyle.